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Welcome to the Department of Marketing and Logistics Management Here you will discover a great deal of information about the programs we offer and the strength of our department. We’ll give you a snapshot of what we are up to right now. In today’s tough economy, the enterprise needs a comprehensive plan of marketing strategy and logistics to enhance its competition. By using the data of prior clients to executive customer relationship management is also an important topic for improving the business profits. Since Taiwan is a natural logistical center in Asia and Mainland China, we in global logistics management are ready and able to design, develop and offer an e-commerce curriculum to take advantage of the vast potential and opportunities emerging in the field of e-commerce. The type of academic preparation we would offer to students would be the outcome of a collaboration of experienced practicing business people along with different academic professionals.

When firms invest in information technologies, they expect value to be realized through increased business, better customer relationships and improved employee productivity. When you invest in your education, you expect the time and effort you spend will return long-term career value. When universities invest in developing a well-regarded faculty, the expectation is that they will generate new business knowledge - and they will transfer that new knowledge to students, research investment partners and colleagues. Besides an integrated package of core courses in Marketing management, Industrial Service, and e-commerce, we also cooperate with sponsored companies to offer industrial practice for our students to make sure the students have learned the professional skills and competencies so that upon graduation they would be able to contribute immediately to businesses.
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